Privacy Policy
This Privacy Policy is prepared by pureoptimum, registered at A-109, Lajpat Nagar, Sahibabad, Ghaziabad–201005, Uttar Pradesh, India (“we”, “us”, “our”). We are committed to protecting and preserving the privacy of our visitors when visiting our site or communicating electronically with us.
This policy explains how we process any personal data we collect from you or that you provide to us through our website and social media pages. We confirm that we will keep your information secure and comply with applicable data protection laws and regulations in India. Please read the following carefully to understand what happens to personal data that you choose to provide to us, or that we collect from you when you visit our sites. By submitting information, you accept and consent to the practices described in this policy.
When you purchase something from our store, as part of the buying and selling process, we collect personal information such as your name, address, and email address. When you browse our store, we also automatically receive your computer’s Internet Protocol (IP) address to help us learn about your browser and operating system.
Email marketing (if applicable): With your permission, we may send you emails about our store, new products, and other updates.
SECTION 2 – CONSENT
How do you give consent? When you provide personal information to complete a transaction, verify your card, place an order, arrange for delivery, or process a return, we imply that you consent to our collecting and using it for that specific purpose only.
If we ask for your personal information for a secondary purpose (such as marketing), we will either ask you directly for your expressed consent or provide you with the opportunity to decline.
How do I withdraw my consent? If after opting in you change your mind, you may withdraw your consent for us to contact you, or for the continued collection, use, or disclosure of your information, at any time by contacting us at info@pureoptimum.com.
SECTION 3 – DISCLOSURE
We may disclose your personal information if required by law or if you violate our Terms of Service.
SECTION 4 – PAYMENT
We use third-party payment gateways to process payments. We do not store your card data on our servers.
Payment data is encrypted in accordance with the Payment Card Industry Data Security Standard (PCI-DSS) during processing. Your purchase transaction data is used only as long as necessary to complete your purchase and is then not retained.
Our payment gateway providers adhere to PCI-DSS standards as managed by the PCI Security Standards Council (a joint effort of brands like Visa, MasterCard, American Express, and Discover). PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
SECTION 5 – THIRD-PARTY SERVICES
In general, the third-party providers we use collect, use, and disclose your information only to the extent necessary to perform the services they provide to us.
However, certain providers (such as payment gateways and payment processors) have their own privacy policies regarding the information we must provide for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand how your personal information will be handled by them. Certain providers may be located in—or have facilities located in—a different jurisdiction than you or us; your information may therefore become subject to the laws of those jurisdictions.
Once you leave our website or are redirected to a third-party website or application, this Privacy Policy and our Terms of Service no longer govern.
Links: When you click links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
SECTION 6 – SECURITY
To protect your personal information, we take reasonable precautions and follow industry best practices to ensure it is not inappropriately lost, misused, accessed, disclosed, altered, or destroyed.
SECTION 7 – COOKIES
We use cookies to maintain your session. Cookies are not used to personally identify you on other websites.
SECTION 8 – AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority and you have given us consent to allow any of your minor dependents to use this site.
SECTION 9 – CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this Privacy Policy at any time, so please review it frequently. Changes and clarifications take effect immediately upon posting on the website. If we make material changes, we will note the update here so you are aware of what information we collect, how we use it, and under what circumstances we may disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
Questions & Contact
If you would like to access, correct, amend, or delete any personal information we have about you, register a complaint, or request more information, contact our Privacy Compliance Officer at info@pureoptimum.com.